ENERGY EFFICIENCY AS A SUSTAINABLE MANAGEMENT CHALLENGE - CASE OF SERBIA -
Abstract
Based on the current Serbian Energy Strategy, energy efficiency (EE) has been recognized as the second priority of the economical use of quality energy products. Companies in Serbia predominantly use electricity, the most energy inefficient and expensive form of heat generation, so overspending is the consequence, resources are drained, and pollution increases. The level of importance and implementation of EE management among Serbian small and medium enterprises (SMEs) was a topic of survey conducted in December 2012. The participants rated the general level of awareness of rational energy consumption in Serbia as very low among SMEs. It is also considered that the State and the media are not making enough effort to inform the public about the importance of rational energy consumption. Regarding advisory assistance in the domain of EE the general view is that SMEs in Serbia need advisory assistance in the area of improving EE, both in legislation and administration, and in technical solutions and financing issues. Several recommendations are proposed as a means to providing more implementation of EE measures in companies in Serbia.
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